Category: Market Research

Overview Visual market research refers to collecting and analyzing information related to competing companies’ visual branding. It involves studying competing brands’ general aesthetics—such as the use of design elements (especially color and typography), design principles, and logo design. Directions Review the client briefs linked in the Supporting Materials section. It is recommended that you continue… Continue reading Overview
Visual market research refers to collecting and analyzing information r

Overview Visual market research refers to collecting and analyzing information related to competing companies’ visual branding. It involves studying competing brands’ general aesthetics—such as the use of design elements (especially color and typography), design principles, and logo design. Directions Review the client briefs linked in the Supporting Materials section. It is recommended that you continue… Continue reading Overview
Visual market research refers to collecting and analyzing information r